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How does Starbucks sell coffee in the hometown of tea culture?

How does Starbucks sell coffee in the hometown of tea culture?

A topic that has been entangled for a long time in the tea industry: why can't China's 70,000 tea companies sell more than a British Lipton? Different factors are mixed together and cannot be compared with each other at all. It can only be said that we can learn from their marketing model and take their strengths to avoid their weaknesses. For China, which is pregnant with a strong tea culture, why can a Starbucks sell coffee so well? This is how Chinese tea makes outsiders

2015-09-11
Some personal opinions on the production of Blue Mountain Coffee

Some personal opinions on the production of Blue Mountain Coffee

With the launch of Blue Mountain Valenford coffee in the past two days, many friends are asking me what appliances and methods I use to make blue mountain coffee at home. I think this question should be viewed from two aspects. First, Blue Mountain Coffee is a medium-light roasted high-quality Arabica coffee beans (color 90) so from this point of view, all the utensils for making filtered coffee are suitable. Ratio

2015-02-26
[exclusive interview] World Coffee tournament referee Gvelum

[exclusive interview] World Coffee tournament referee Gvelum

Gvelum has been working as a barista since 1997. He has traveled to 36 countries and trained more than 40 baristas. He is the 2009 World Barista Competition (WBC) champion and current World Coffee Championship (World Coffee Events) referee. He is one of the co-founders of Prufrock Cafe and founded a barista training school on the outskirts of Prague, Czech Republic.

2015-09-01
Basic knowledge of Coffee semi-automatic Coffee Machine

Basic knowledge of Coffee semi-automatic Coffee Machine

It is often seen that many friends are discussing the problem of flower drawing, and some friends have suggested that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, this thing can not be taught with words and images.

2015-04-21
The story of red coffee and green coffee

The story of red coffee and green coffee

A coffee tree, after countless ups and downs, finally grew a coffee bean on the top of the tree and in the dense leaf layer. When the two coffee beans grow up, they feel bored because they live in their own environment for a long time. As a result, I had the idea of looking around somewhere else. One day, the coffee beans on the top of the tree looked down on the crown, and suddenly saw the shade below, so they looked down curiously

2014-07-30
Chinese coffee chain joins to investigate the first generation of coffee chain brands

Chinese coffee chain joins to investigate the first generation of coffee chain brands

The earlier domestic coffee chain brands, which can also be called the first generation of coffee chain brands, were mainly joined by the Shangdao coffee chain created by Mr. Chen Wenmin, and later many coffee chain brands named after: * * Island. The main layout is more in the southern cities, characterized by: soft decoration environment, more middle-aged customers, the products mainly use Taiwanese style siphon pot to make coffee and Chinese and Western.

2015-08-13
Uncle Dou's personal opinions on the making of Blue Mountain Coffee

Uncle Dou's personal opinions on the making of Blue Mountain Coffee

With the launch of Blue Mountain Valenford coffee in the past two days, many friends are asking me what appliances and methods I use to make blue mountain coffee at home. I think this question should be viewed from two aspects. First, Blue Mountain Coffee is a medium-light roasted high-quality Arabica coffee beans (color 90) so from this point of view, all the utensils for making filtered coffee are suitable. Ratio

2014-07-10
How to open a successful coffee shop

How to open a successful coffee shop

When the French built a railway from Hanoi, Vietnam to China in the 1880s, they brought their favorite cafe to China. Today, cafes that can be seen everywhere in the streets have become a new place for people to talk and relax, and it has really become a part of the life of the Chinese people. Mr. Liang Mingyuan, the general manager, and his management team have worked with Beijing 100 in the past ten years.

2015-08-13
The key to the success of a barista

The key to the success of a barista

For the various schools of thought in circulation in the market, many people will disagree, thinking that what I make is authentic coffee, or very confused, do not know which statement is right, what should we do? First of all, since there are so many theories in the market, there should be some truth, so we should jump out and not be arrogant or work behind closed doors and stay in place.

2015-04-21
Coffee basics Common sense Red coffee and green coffee story

Coffee basics Common sense Red coffee and green coffee story

A coffee tree, after countless ups and downs, finally in the top of the tree and dense leaves in the growth of a coffee bean. Two coffee beans grow up, because of their own environment for a long time, feel bored. So, I had the idea of walking somewhere else. One day, the coffee beans at the top of the tree lay on the canopy and looked down. Suddenly, they saw the shade below and looked down curiously.

2015-04-29
Life is like coffee.

Life is like coffee.

There is too much longing for life, it is not difficult to imagine getting a lot of disappointment, want too much but get too little, and then constantly blame God, scold Buddha, curse Jesus, look at everyone feel uncomfortable. Complaining and worrying all day, living in panic without a clue, there is no clear direction for what we have done today and what to do tomorrow. Life is like this, it is better to live than to die.

2014-06-10
Detailed explanation of semi-automatic coffee machine for beating milk foam and flower drawing

Detailed explanation of semi-automatic coffee machine for beating milk foam and flower drawing

It is often seen that many friends are discussing the problem of flower drawing, and some friends have suggested that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, this thing can not be taught with words and images.

2015-01-13
Uncle Dou's personal opinions on the making of Blue Mountain Coffee

Uncle Dou's personal opinions on the making of Blue Mountain Coffee

With the launch of Blue Mountain Valenford coffee in the past two days, many friends are asking me what appliances and methods I use to make blue mountain coffee at home. I think this question should be viewed from two aspects. First, Blue Mountain Coffee is a medium-light roasted high-quality Arabica coffee beans (color 90) so from this point of view, all the utensils for making filtered coffee are suitable. Ratio

2015-05-21
Extraction of Thought Patterns Uniform Extraction of Fine Coffee 2

Extraction of Thought Patterns Uniform Extraction of Fine Coffee 2

A lot of people are asking what is the radical point of boutique coffee, what will they say, what is not the radical point of boutique coffee, what will they say, do you really understand boutique coffee? Sometimes coffee is a little weird because subjective feelings are hard to express. Subjectivity, which is difficult to express, can be exploited. Because subjective feelings can often be used as long as you like it, and

2014-10-14
Coffee common sense semi-automatic coffee machine playing milk foam flower details

Coffee common sense semi-automatic coffee machine playing milk foam flower details

It is often seen that many friends are discussing the problem of flower drawing, and some friends have suggested that the most important thing is to make a good jar of milk foam. I quite agree with this view. To pull flowers well, the most key factor is the milk foam, in fact, the method of flower drawing is relatively simple. So how to make a good jar of milk foam? In fact, this thing can not be taught with words and images.

2014-11-08
5 things coffee makers need to know, all of which give you a little red flower!

5 things coffee makers need to know, all of which give you a little red flower!

Making customer recommendations is one of the most important and difficult skills of a good barista. As baristas, we don't just accept orders from guests, we should be the inspiration creators of their orders, even if they don't ask for your advice. (Yes, you are right.) Make recommendations for guests to order, this is what baristas do every day, listen to simple,

2016-08-17
Technical guide for fine espresso coffee

Technical guide for fine espresso coffee

Have you ever had such a cappuccino? It looks like a cup of art and tastes silky? I hope you have, because that's what a cappuccino is all about. If you've ever had a cappuccino like this, I think you'll probably agree with me: it's hard to drink any more bubbly, fluffy cappuccinos. So what makes a real card?

2014-10-08
The color of the coffee cup measures your character.

The color of the coffee cup measures your character.

One leisurely afternoon, I walked to a nearby coffee shop alone and wanted to have afternoon tea. After ordering a cup of signature coffee from the waiter, what color cup do you think the signature coffee will be filled with later? A, brown coffee cup B, pink coffee cup C, pure white coffee cup choose A: people who have ups and downs in mood and do not follow the rules of the card usually feel this way.

2015-06-17
Coffee culture what are Europeans doing in cafes?

Coffee culture what are Europeans doing in cafes?

After drinking a cup of coffee for 350 years, why do Europeans come to coffee shops? of course, they come to drink coffee in the first place. Coffee, a magical drink, was endowed with magical functions as early as the Arab era. with the help of coffee, people think about problems, dream of the world and debate current politics, which is the spiritual food for thinkers and chess masters. By the way, Arabs are in coffee.

2014-11-04
The correct use of Coffee Flavor Wheel the origin of coffee flavor wheel

The correct use of Coffee Flavor Wheel the origin of coffee flavor wheel

Le Coffee | Discovery Coffee fun Coffee Flavor Wheel is a very important criterion for judging coffee flavor. Both the American Fine Coffee Association and the boutique coffee giant counter-culture have had a taste wheel. It's troublesome to look at the eyes, but it's really an artifact to thoroughly understand the flavor of coffee. The picture above shows the SCAA coffee flavor wheel. What is the counter-cultural flavor wheel used for?

2015-11-09
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